Leaflet Task
Exhibition Leaflet
You are required to create a hypothetical exhibition. Imagine you have access to any work, space and money is no object.
Follow the steps outlined below to ensure you evidence the process and your development clearly in your sketchbook. We cannot underestimate how important this is. You will lose valuable marks if you do not present your progress.
Step 1:
Brainstorm all, two or only one of your artists to determine future practical and research developments. Click here for an example.
Step 2:
Define a theme for the exhibition- use your brainstorm and the genre forums on the transition page of the MLE to help you.
Step 3:
Select artists linked to your theme. Choose more than you will probably need so that you can select the most appropriate later. Present these in your book- give your reasons behind all of your choices.
Step 4:
Select several works for each artist. Include titles, dates and our reasons once again.
Step 5:
Choose at least three separate venues- known galleries, non-gallery spaces, exterior spaces etc.
Step 6:
Whilst visiting exhibitions collect leaflets. Discuss these in your sketchbook paying particular attention to content, layout and general information. Create a list of negative and positive points.
Step 7:
Write a proposal that outlines the content of your exhibition. Try to phrase it in a professional way as if you are pitching it to a potential investor.
Step 8:
You need to ensure that your leaflet clearly reflects your research. Don't scrimp on text. make sure that all of your research is in your skecthbook.
Step 9:
Create mock-ups of the exhibition leaflet. At least three different versions.
Step 10:
Complete final leaflet- it must be word processed.
You are required to create a hypothetical exhibition. Imagine you have access to any work, space and money is no object.
Follow the steps outlined below to ensure you evidence the process and your development clearly in your sketchbook. We cannot underestimate how important this is. You will lose valuable marks if you do not present your progress.
Step 1:
Brainstorm all, two or only one of your artists to determine future practical and research developments. Click here for an example.
Step 2:
Define a theme for the exhibition- use your brainstorm and the genre forums on the transition page of the MLE to help you.
Step 3:
Select artists linked to your theme. Choose more than you will probably need so that you can select the most appropriate later. Present these in your book- give your reasons behind all of your choices.
Step 4:
Select several works for each artist. Include titles, dates and our reasons once again.
Step 5:
Choose at least three separate venues- known galleries, non-gallery spaces, exterior spaces etc.
Step 6:
Whilst visiting exhibitions collect leaflets. Discuss these in your sketchbook paying particular attention to content, layout and general information. Create a list of negative and positive points.
Step 7:
Write a proposal that outlines the content of your exhibition. Try to phrase it in a professional way as if you are pitching it to a potential investor.
Step 8:
You need to ensure that your leaflet clearly reflects your research. Don't scrimp on text. make sure that all of your research is in your skecthbook.
Step 9:
Create mock-ups of the exhibition leaflet. At least three different versions.
Step 10:
Complete final leaflet- it must be word processed.